who we are
what we do
fee structures
endorsements
green & organic / LEED
menu development
talent acquisition
vsag news
our clients
contact us
Michael Vucurevich
Our Senior Talent    

   
Michael Vucurevich
Principal
Dan Simons
Principal
 
Neil Neufeld
Partner
 
Joseph Goetze
Corporate Chef
 
Elizabeth DeRose
Vice President
 
Scott Gilkey
Vice President
 
Ray Camillo
Vice President of Implementation
 
Lara Hardcastle
Vice President
 
Jon Arroyo
Service and Bar Specialist
 
Suzi Balamaci
Project Coordinator
 
Beth Price
Project Coordinator
 
Doug Robson
Research & Development Chef
 

Michael Vucurevich, Principal

Whether starting a concept from scratch, retooling an existing concept, or completely re-engineering and re-branding a concept, Michael is an asset you will love having on your side.

He led The Cheesecake Factory from two units, through an IPO, and into a national powerhouse esteemed throughout the restaurant industry. As Chief Operating Officer at eatZi's Market & Bakery, he worked with founder Phil Romano and president Lane Cardwell to grow the operation from $6M to $60M.

Home meal replacement was brand new territory and Michael's innovations and expertise brought average unit sales volumes beyond $14 million per year. More recently, as Chief Operating Officer of Copeland's Restaurant, Michael re-engineered the company and created new concepts, one of which is the award-winning Copeland's Cheesecake Bistro. The Bistro delivers average unit volumes of $5 million per year. Michael designed every aspect of the concept and directed the creation of the systems and procedures that formed the foundation of this new and exciting restaurant.

Michael brings his innovative approach, decades of experience in the industry and his hands-on attitude to every project: boutique or big box.

who we are | what we do | fee structures | endorsements | green & organic / LEED | menu development | talent acquisition | vsag news | our clients | contact us
© Copyright 2007 Vucurevich Simons Advisory Group. All Rights Reserved